About this dashboard
Key metrics and insights for monitoring the performance of the online store, focusing on sales, customer engagement, and conversion rates.
KPIs tracked
Charts
Strategic insights
Design recommendations
Color Palette Strategy
HighUtilize the custom-b52334-f8bdc7 color palette effectively. Use primary color (#b52334) for headers and navigation, with secondary (#f8bdc7) for key metrics and highlights. Ensure a contrast ratio of at least 4.5:1 for accessibility.
Layout & Grid System
HighImplement a 12-column grid for a 16:9 ratio. Position KPIs at the top for immediate visibility, followed by charts in the middle sections. Maintain 16-24px padding and 16-20px gaps between cards for a clean layout.
Typography Hierarchy
MediumUse a consistent font family (e.g., Inter or Segoe UI). Set the dashboard title at 24-28px bold, section headers at 18-20px semibold, card titles at 14-16px medium, and body text at 12-14px regular.
Data Visualization UX
HighSelect chart types that best represent the data: Funnel Charts for conversion metrics, Progress Rings for retention rates, and Donut Charts for proportional data. Limit colors to 5-7 per chart for clarity and add tooltips for context.
Visual Hierarchy & Focus
MediumCreate a clear visual hierarchy by ensuring the largest and boldest elements represent the most critical metrics. Use whitespace to separate sections and highlight anomalies with conditional formatting (e.g., red for negative, green for positive).
Interaction & Feedback
LowIncorporate hover states for interactive elements, such as changing opacity to 0.8 or adding a subtle shadow. Use loading skeletons during data refreshes and provide feedback on filter selections.





